8 MUST DO'S TO SELL YOURSELF AND SUCCEED AS A LASH ARTIST

HERE ARE 8 MUST-DO'S TO SELL YOURSELF AND SUCCEED AS A LASH ARTIST

1. SOCIAL MEDIA

Who isn’t on social media? Right. Almost everyone uses a social media platform, whether it’s Facebook, Instagram, TikTok, or Twitter. This platform can help you promote your Eyelash Extensions business, and it’s free! Set up your social media creatively and make sure to include complete details about your services. Make sure to create a business page for yourself. This way, you’ll look more professional and stand out.

2. POST TIMELY AND UNIQUE CONTENT

Once you’re done creating your social media pages, make sure you’re posting content that will hook your followers. Research the best times to post. A recent study suggests posting in the morning (when people are having breakfast and coffee), at lunchtime, and after work hours. Remember to post an interesting and well-crafted message.

3. BOOST YOUR POSTS AND PAY FOR SPONSORED ADS

Most social media platforms now offer ad modules. It is very easy to set up. Make sure to plan your ad well so that it is worth your while. Don’t forget to put a call to action to direct potential customers. A small advertising investment will definitely increase your audience and expand your network.

4. DON’T IGNORE THE POWER OF TRADITIONAL MARKETING

For some who are not always Online, printed posters or displays are essential. Create a well-designed poster to put up in your salon or any commercial area. Many customers are still interested in traditional advertisements. Don’t forget to print business cards as well. Hand them out to your customers and pass them out to any stranger who crosses your path. Who knows, they may become your most loyal customers.

5. OFFER GIFTS AND DISCOUNTS

People love deals! When customers see a discounted price, it automatically triggers their interest. You can also give discounts during holidays or whenever there is a special occasion, such as Black Friday, Boxing Day, Mother's Day, etc. You can also offer discount coupons to current customers who refer a friend to you.

6. DO NEW TRAINING COURSES AT LEAST 1 PER YEAR.

It is essential to train regularly to stay abreast of new trends, techniques and products.

7. ABOVE ALL DO A GOOD JOB. DO A CAREFUL JOB AND
APPLIED.

Use only high quality products.

8. TAKE YOUR TIME.

Eyelash extensions are about perfection, not speed.

These are just a few tips to get you started, but the most important thing of all is your motivation, and the desire to provide your customers with exceptional service and delivery.

Good luck and we hope these tips help you get your first clients.

YOUR SUCCESS STARTS HERE!

The Star Lashes World Team.